Taking Your Business to New Horizons

Why Social Media?

When was the last time you went to a new vacation destination, visited a new restaurant, or simply bought a different brand of product without looking it up online beforehand? 

 

Never, right?

Even before the internet, you'd look in the paper, the yellow pages, or ask around. Today, with so much information so readily available, it almost sounds crazy to commit to something new without doing a little research to make sure that it's a good fit.

So why would churches be any different?

When looking for a new church home, 84% said they used an online resource as part of their decision making process. This means that, long before they got in your parking lot or had a chance to be greeted by the friendliest members of your congregation, your first time visitors have already made an initial decision about your church based on what information was available online. With that in mind, you have to ask: how do you put your church's information out where everyone will see it?

How about the website used by 68% of Americans, and 29% of  the world?

 

On average, Americans spend 58 minutes per day on Facebook, with 74% of people using it daily, and 95% of users accessing Facebook via smartphone. With these kinds of numbers, the sheer accessibility of the platform, and considering that 30% of marketing professionals think Facebook offers the highest return on investment for digital ads, it's clear that Facebook is a great place to reach out to potential new visitors. And Facebook is just the tip of the iceberg when it comes to reaching newcomers online.

So Facebook is a great way to reach out to your community, but what now? Hiring a new staff member is a big expense, and your existing staff doesn't have the time or experience to manage a Facebook page professionally, let alone create regular content updates and respond to comments and messages. What's the solution?

Horizon Media Management is the solution.

A small, dedicated marketing firm owned and operated by Jordan Blair, a pastor's son from a small town church with years of experience in social media marketing, Horizon Media Management has first hand experience with challenges facing small churches, and the professional experience to address them. Horizon Media Management is a low cost, dedicated resource to help you reach out to your community. Horizon's small size means low overhead costs, which in turn mean low costs to you, and a small client base means you get the attention and help you need when you need it.

 

Big results aren't dependent on big budgets, and Horizon can help your church achieve its goals for a fraction of what other agencies charge.

 

If you'd like to learn more about our services, our team, or what drives us, please feel free to visit the other pages of our site. If you'd like to learn more or receive a free audit of your social media presence, fill out the contact form below and we'll be in touch with you as soon as we can!

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